About US

Discover COVERGIRL, the biggest makeup brand to be Leaping Bunny Certified by Cruelty Free International. Learn about our products, NYC Store, and more!

Meet COVERGIRL, our top-selling global beauty brand giving you the makeup products you love. Born in 1961, COVERGIRL started in Maryland, U.S. and now offers makeup to people all over the world. Our makeup is accessible, affordable, and inclusive to all styles and skin types. One look at our COVERGIRL faces shows the diverse nature of the strong, beautiful individuals we represent. Our goal is to help every person look and feel their best as they create personalized looks with the products we offer.

Recently, COVERGIRL became the largest makeup brand to be Leaping Bunny Certified by Cruelty-Free International. We are cruelty free across all of our products, everywhere we're sold. As we take the leap towards cruelty free, we hope to continue giving our fans the quality makeup they expect and deserve from COVERGIRL.

COVERGIRL also just opened our first-ever flagship store in Times Square, New York City. We couldn't be more excited to sell our foundations, mascaras, blushes, lips kits, and more in The City That Never Sleeps. One small step for makeup, one big step for COVERGIRL!

Want to learn more about COVERGIRL? Check out our makeup collections to show off your own unique look!